{"id":124855,"date":"2024-02-15T16:27:07","date_gmt":"2024-02-15T16:27:07","guid":{"rendered":"https:\/\/madinevent.fr\/?p=124855"},"modified":"2026-10-20T08:51:30","modified_gmt":"2026-10-20T08:51:30","slug":"billetterie-boost","status":"publish","type":"post","link":"https:\/\/madinevent.com\/en\/billetterie-boost\/","title":{"rendered":"BOOST YOUR TICKETING WITH MAD IN EVENT!"},"content":{"rendered":"
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Digital marketing management and community management: our agency\u00a0Mad In Event<\/a>\u00a0Composed of web experts, we offer personalized and adaptable solutions to support you in the implementation\u00a0an effective digital communication strategy<\/strong>.<\/p>\n

Trust us\u2026 And fill your venues thanks to a tailored communication strategy!\u00a0<\/span><\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Why choose Mad In Event for your communication strategy?<\/h2>\n<\/div>\n<\/div>\n
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Our agency offers methods\u00a0simple<\/strong>\u00a0And\u00a0effective<\/strong>\u00a0to achieve your goals and even surpass them!<\/p>\n

We are going to create\u00a0the interest<\/strong>\u00a0for your event by broadcasting innovative and impactful content for\u00a0reach your target<\/strong>.\u00a0<\/span><\/p>\n<\/div>\n<\/div>\n

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Our method for creating interest in your event?<\/h5>\n<\/div>\n
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Our role is to support you in the\u00a0creation of an effective communication plan<\/strong>, with creative and trendy content that will allow you toto make a strong commitment<\/strong>\u00a0from the public. It will be conducted together with your team and will be\u00a0adaptable<\/strong>\u00a0And\u00a0evolving<\/strong>\u00a0depending on the opportunities that will arise in the months leading up to the event.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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How to effectively promote your event?<\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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Thanks to a digital marketing strategy<\/h2>\n
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With the definition of a\u00a0personalized strategy<\/strong>, the choice of levers to activate, the creation of content that reflects your brand,\u00a0the d<\/span>dissemination and optimization of publication visibility\u00a0and the\u00a0m<\/strong><\/span>Rate measurement with reporting<\/strong>\u00a0monthly reports concerning the campaign.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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With a suitable communication strategy<\/h2>\n
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The implementation of a\u00a0custom editorial planning<\/strong>\u00a0For several months, the writing of publications, the creation of impactful content\u00a0and the<\/span>animation and moderation of social networks\u00a0For\u00a0unite your community<\/strong>.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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A complete follow-up<\/h2>\n<\/div>\n<\/div>\n
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To ensure the smooth running of our event management, we use a\u00a0unique marketing solution<\/strong>\u00a0which helps to better manage ticketing and the cdigital communication campaigns<\/strong>. She suggests:\u00a0<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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360\u00b0 marketing services<\/h2>\n
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Thanks to this, you will have a better overall view of communication via social networks with the\u00a0precise measurement of the effectiveness of advertisements produced.<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Comprehensive dashboards<\/h2>\n
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To provide a better understanding of ticket buyers with daily sales reporting across different ticketing platforms.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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To produce a more effective communication strategy, we will then consider and analyze the following elements:<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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The coverage rate<\/h2>\n
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To know exactly how many people are affected by your event, we will also study their profiles to have\u00a0a precise definition of your targets<\/strong>\u00a0and thus, reach them as efficiently as possible.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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The acquisition rate<\/h2>\n
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To know precisely how many people visit the ticketing platform\/website based on their profiles. This will allow you to better understand your audience, their interests, their engagement, etc.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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The conversion rate<\/h2>\n
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In order to count the number of people buying tickets thanks to advertising. This rate demonstrates the effectiveness of the\u00a0communication strategy.\u00a0<\/strong>Our main objective is to help you achieve an optimal conversion rate.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Through our past experiences, we have been able to imagine...\u00a0communication plans<\/strong>\u00a0Web sites adapted to each event, including current trends and emphasizing the digital dimension of the project.\u00a0<\/span><\/p>\n

OUR\u00a0Communication is adapted to each event and each brand.<\/strong>\u00a0with whom we work.\u00a0<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Our tools for your communication strategy<\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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We recommend creating a\u00a0website dedicated to the event<\/strong>. Serving as both a showcase and the digital gateway to the concert, the website is a powerful tool that must be responsive, dynamic, and regularly updated: featuring artist news, highlighting partners, and showcasing all attractive content that contributes to a genuine customer experience.\u00a0<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Key elements of this communication strategy, social networks are a\u00a0a real asset for generating public engagement<\/strong>. It's important to encourage user engagement by regularly publishing content on various topics (artists, partners, etc.). We recommend creating a Facebook event and regularly posting stories on Instagram.<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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True\u00a0communication lever<\/strong>, We propose to implement an investment strategy in the social networks most followed by the target audiences, through sponsorship of the Facebook page of the tour, of the event(s) created, and of photographic and video content created before, during and after the event.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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An essential means of communication<\/strong>\u00a0For social media, we recommend the creation and distribution of different video formats and topics that enhance the image of the event.<\/p>\n<\/div>\n<\/div>\n<\/div>\n

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Before, during, and after the event, the digital dimension remains essential. We recommend that you...\u2019'send different newsletters to your database'<\/strong>\u00a0to promote the event, the artists and the ticketing.\u00a0<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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They trusted us<\/h2>\n<\/div>\n<\/div>\n
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A major international producer, organizer of concerts and tours for over 20 years, called upon our services to promote a summer French tour online. We therefore developed a\u00a0communication strategy<\/strong> specifically tailored to the target audience of this tour. Using various digital tools, we primarily highlight ticketing as well as the image of the artists participating in the tour, namely The Jacksons; Earth, Wind & Fire and Kool and the Gang.<\/p>\n<\/div>\n<\/div>\n

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We therefore implemented the following strategy:<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Phase 1 \u2013 Teasing<\/h2>\n
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Objective: To generate public interest in the first few months leading up to the event. To sponsor content to raise awareness and launch ticket sales and media partnerships.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Phase 3 \u2013 The Event<\/h2>\n
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Objective: to promote the event and highlight it in order to continue increasing the number of visitors.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Phase 2 \u2013 Amplification<\/h2>\n
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Objective: to increase the popularity of the event in the month preceding the event and to increase ticket sales.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Phase 4 \u2013 After the event<\/h2>\n
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Objective: to analyze the impact of the event, to thank the partners, the public and all the people who made it possible.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Gestion du marketing digital et Community management : notre agence\u00a0Mad In Event\u00a0compos\u00e9e d\u2019experts du web vous propose des solutions personnalis\u00e9es et adaptables pour vous accompagner dans la mise en place\u00a0une strat\u00e9gie de communication digitale efficace. Faites-nous confiance\u2026 Et remplissez vos salles gr\u00e2ce \u00e0 une strat\u00e9gie de communication adapt\u00e9e !\u00a0 Pourquoi choisir Mad In Event pour […]<\/p>\n","protected":false},"author":3,"featured_media":126193,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-124855","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenements"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t